Recsolar
Campaign Advertising Campaign:
PEDICABS POWERED BY RECSOLAR, ENVIROMANTELLY FRIENDLY ADVERTISING
CAMPAIGN
Summary:
Since is a solar convention Recsolar wants
to use an environmentally friendly outdoor advertising media.
They want to find a convention sponsorship outside.
- They want to provide free transportation
for their customers and potential patrons without using gas
powered vehicles.
- Brand marketing and field marketing needed
during this convention to spread their message.
Execution:
Green Pedicabs powered by RecSolar, Inc. 18 shining Pedicabs
and drivers provided high brand and message exposure by Convention
Center for 40 hours in 4 days.
- Drivers
wearing promotional RecSolar t-shirts handed out brochures
of the company to the conventioneers.
- Hundreds
of attendees took the advantage of sponsored free rides.
